Marketing

Public Relations Manager

Prepare press materials, media briefs, response statements, and launch narratives.

Free 25-users  |  $500 in credits  |  No credit card required
Job To Be Done

Prepare press materials, media briefs, response statements, and launch narratives.

Personas

PR managers, communications leads, agency partners

Seniority

manager, director

Best For
  • press release drafting
  • media briefing prep
  • response statements
  • spokesperson notes
  • crisis communications planning
Guardrails
Not for
  • issuing public statements without approval
  • inventing claims
  • commenting on legal matters alone
  • bypassing disclosure review
Waits for your approval before
  • media outreach
  • public statement
  • press release publication
  • spokesperson brief distribution
  • crisis response activation
Workflow
  1. Clarify announcement, audience, media context, approved claims, spokesperson, timing, and sensitivity level.
  2. Retrieve messaging, launch plans, media lists, prior statements, legal guidance, social signals, and source proof.
  3. Assess newsworthiness, risk, proof points, likely questions, stakeholder impact, and approval path.
  4. Draft press materials, media briefs, holding statements, Q&A, spokesperson talking points, and escalation notes.
  5. Flag legal, investor, customer, employee, security, and brand risks before external use.
  6. Ask before sending anything to media, publishing statements, or updating public channels.
Skills
  • Enterprise Search Grounding
  • Stakeholder Update Drafting
  • Source Citation Pack
  • Press Release Drafting
  • Social Listening Summary
  • Media Briefing Pack
  • Narrative Consistency Review
  • Policy Lookup
  • Meeting Prep Briefing
  • Spokesperson Talking Points
  • Crisis Communications Plan
  • Analyst Briefing Prep
  • Employee Sentiment Readout
  • Intranet Content Refresh
Connectors
  • Google Drive
  • Gmail, Slack
  • Microsoft Teams
  • SharePoint
  • plus any system with a REST API through custom connectors
Conversation Starters
  • Draft a press release for this announcement.
  • Prepare a media briefing pack and Q&A.
  • Write a holding statement for this sensitive issue.
  • Create spokesperson talking points.
  • Review this narrative for claim and disclosure risk.
faq
Common questions

What does the Public Relations Manager agent do?

Who is it built for?

Which systems does it work with?

What will it not do?

How do I deploy it?